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Indian Journal of Marketing

ISSN: 0973-8703 Frequency: Monthly Peer Review: Double-blind Published since: 1968 Language: English
A publication of AMCPL
amcon.co.in
New Delhi, India
Indexed in: Scopus Q3 UGC-CARE Group II ABDC: C Google Scholar J-Gate NAAS NISCAIR Crossref

Original Article

Open Access Original Article

Multinational Companies:A Study of their Impact on India

Smitha Sambrani1

1 Assistant Professor, Department of Business Management, Osmania University, Hyderabad

Volume 39
Issue 5
Pages 58–62
Year 2009
Published: May 27, 2009
Abstract

Although the multinational corporation took birth in the early 1860's, it was after the Second World War that the multinational has grown rapidly. In the early days, the United States was the home of majority of the MNC's. Now there are a large number of Japanese MNCs and European MNCs are the largest in number. Multinationals have been emerging from the developing countries too. South Korea has, for example, well known MNC's like Samsung, Hyundai and Daewoo. The growth of MNC's has been the result of foreign direct investment. The global liberalization has paved the way for the fast expansion and growth of the MNCs. Multinational corporations have various factors or reasons responsible for the growth.

How to Cite

Smitha Sambrani (2009). Multinational Companies:A Study of their Impact on India. Indian Journal of Marketing, 39(5), 58–62.

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