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Indian Journal of Marketing

ISSN: 0973-8703 Frequency: Monthly Peer Review: Double-blind Published since: 1968 Language: English
A publication of AMCPL
amcon.co.in
New Delhi, India
Indexed in: Scopus Q3 UGC-CARE Group II ABDC: C Google Scholar J-Gate NISCAIR Crossref

Original Article

Open Access Original Article

A Study on Customer Service of a Government Venture In The Present Scenario

Amit Kr.Chakrabarty

Head Department of Commerce, Katwa Bharati Bhaban, West Bengal. 

Volume 39
Issue 11
Pages 50–56
Year 2009
Abstract

The paper deals with the study of customer service offered by a Head Post Office, a government venture, establishes and run by the Central Government of India. The study is purely based on primary data and empirical evidence. A questionnaire has been prepared and used to collect the opinion of the respondents. Conclusions have been drawn on the basis of tabulation, classification and analysis of data with help of statistical techniques. The study reveals that customer service of the studied post office is somewhat satisfactory. There is some scope and need to improve the service to reach the excellent level.

Keywords .
How to Cite

Amit Kr.Chakrabarty (2009). A Study on Customer Service of a Government Venture In The Present Scenario. Indian Journal of Marketing, 39(11), 50–56.

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