01
Original Article
Open Access
Menstrual Hygiene Management : A Study of Perception, Problem, and Practices Among Urban Slums of Delhi
Harshita Kejriwal, Shubham Jain, Shiksha Kushwah, Mahim Sagar, Manvi Bansal
· pp. 8–22
DOI: 10.17010/ijom/2021/v51/i11/166733
Menstruation starts a new phase in every woman’s life and indicates the initiation of the reproductive period. However, this milestone becomes distinctly painful for women with a lack of awareness and availability of hygienic menstrual products. At many places, the …
Keywords:
Menstrual Hygiene Management, Urban Slum Community, Pad Users, Cloth Users, Absorbents
02
Original Article
Open Access
What Drives People to Use Grocery Apps? The Moderating & Mediating Role of Customer Involvement and Trust
Debarun Chakraborty, Shrirang Altekar
· pp. 23–37
DOI: 10.17010/ijom/2021/v51/i11/166734
Grocery apps are gaining popularity day by day, and their benefits were well acknowledged by the consumers, especially during the pandemic or during the lockdown. Despite the growing awareness of grocery applications, little is known about the consumer values that …
Keywords:
Grocery Apps, Theory Of Consumption Values, Trust, Customer Involvement
03
Original Article
Open Access
Twitter Blue Tick - A Study of its Impact on Society
Sunil Barsaiyan, Charu Sijoria
· pp. 38–52
DOI: 10.17010/ijom/2021/v51/i11/159441
The Twitter account verification badge or popularly known as “blue tick,” is the most in-demand feature. Twitter calls it an authentication sign, not the endorsement, and as per policy, it can be assigned only to the accounts of public interest. …
Keywords:
Twitter, Blue Tick Verification, Social Media, Fake News, COVID - 19