Industrial products' manufacturing businesses are experiencing a change due to emerging need for intelligent products. Intelligent products are a new archetype of products having two layers. The first layer contains the classical hardware products augmented with intelligence on second layer. …

Understanding decision-making within families has gained a lot of interest in behavioral studies. The involvement of various participants in family decision-making environment has been a focus for researchers to know their degree of influence in family decision making. Children are …

This research explored the experiences of unorganized retailers in India regarding the macroeconomic effects of demonetisation in their business. Concurrently, the study evaluated the constructive effects of demonetisation in the digitalization process of the Indian economy. The temporary liquidity crunch …

The research paper attempted to examine the influence of materialism on impulse buying among the Indian millennials and the role of family income in moderating this relationship. This research was undertaken during January-May 2019. A structured online questionnaire was used …